joanna rees is a trailblazer at the crossroads of brand, venture and impact as a board member of fico, inception fertility and illumyn. she brings bold strategy and heart to companies shaping the future. she’s helping steer fico to top tier shareholder returns while guiding iconic brands like twitter, square and impossible foods through transformative growth. with roots in psychology, brand management, and investment banking, joanna founded vsp capital and co-launched endeavor catalyst now managing over 500 million to support entrepreneurs globally. a henry crown fellow and a global leader for tomorrow, she brings soul and rigor to everything she…

welcome to the “raw files” – short releases capturing carla’s thoughts, reactions, musings, and insights on topics ranging from current events to personal stories and professional obstacles and learnings.

brooke hardie is a lawyer who believes everyone deserves to understand the rules that actually shape their lives. over 25 years of practicing law, she’s helped thousands of people navigate some of life’s toughest moments, from losing loved ones to launching businesses.  and somewhere along the way, she realized something big… a lot of people don’t actually need a lawyer, they need someone to explain the rules before life gets messy. the realization became ‘life is legal’, her way of teaching real-world law with plain english, good humor, and zero judgment.

welcome to the “raw files” – short releases capturing carla’s thoughts, reactions, musings, and insights on topics ranging from current events to personal stories and professional obstacles and learnings.

jairo romero is a seasoned tech executive and go-to-market leader with more than twenty-five years of experience scaling some of the world’s most successful software and cloud companies. jairo has held senior leadership roles at rackspace, acquia, and drillinginfo, helping drive transformational growth and multiple billion-dollar exits. today, he serves as a managing director in private equity, where he helps portfolio companies accelerate growth and build high-performing revenue organizations.

welcome to the “raw files” – short releases capturing carla’s thoughts, reactions, musings, and insights on topics ranging from current events to personal stories and professional obstacles and learnings. jaime waydo is a pioneering engineer and technology executive whose career has spanned nasa, waymo, apple, and the frontier of autonomous mobility. she helped lead systems engineering for waymo’s self-driving car program and previously worked at nasa’s jet propulsion laboratory on the mars rover curiosity mission. today, jaime is known for building thoughtful, first-of-their-kind technologies at the intersection of ai, robotics, infrastructure, and human experience. her work is grounded not only…

welcome to the “raw files” – short releases capturing carla’s thoughts, reactions, musings, and insights on topics ranging from current events to personal stories and professional obstacles and learnings.

kristin o’keeffe merrick is a financial advisor and money expert on a mission to help women take control of their financial futures and make money feel a little less weird along the way. with over two decades of experience, from the foreign exchange desk at bank of america to a vice president role at morgan stanley, she’s lived through some of the most defining market moments of our time. today, as founder of o’keeffe financial partners, she translates complex financial strategies into clear, actionable guidance. she’s also the co-founder of women work f#cking hard, a community built to elevate and…

welcome to the “raw files” – short releases capturing carla’s thoughts, reactions, musings, and insights on topics ranging from current events to personal stories and professional obstacles and learnings.

kyle andrew steed is back! a texas-based, self-taught artist, kyle has spent the last three decades evolving a distinctive visual language that’s instantly recognizable, bold, graphic, and deeply human. his work lives at the intersection of instinct and intention, exploring what it means to be both grounded and something beyond this world. each piece invites you in not to arrive at an answer, but to begin again.